Marketing Intelligence
Marketing Hub
Connect campaign, customer and revenue performance to understand what is working, what changed and where to act next.
- Cross-channel
- Performance
- Attribution
- AI Insights
AI Decision Intelligence Platform: Stop looking at dashboards.
Start making better decisions.
Connect the intelligence behind your marketing, workforce, finance, sales and operations. Nexoryx One helps your teams understand what is happening, why it matters and what to do next.
Nexoryx Decision Intelligence
LiveRevenue
£376.4k
ROAS
3.1×↓18.4%
CPA
£38.40↑22.3%
Monitoring performance across connected sources…
Built to connect the tools your team already runs on
Google Ads
Advertising
Meta Ads
Advertising
TikTok Ads
Advertising
LinkedIn Ads
Advertising
Microsoft Advertising
Advertising
GA4
Analytics
Google Search Console
Analytics
Shopify
Commerce
WooCommerce
Commerce
Stripe
Commerce
HubSpot
CRM
Salesforce
CRM
Pipedrive
CRM
Mailchimp
Customer
Zendesk
Customer
Xero
Finance
QuickBooks
Finance
Snowflake
Data
BigQuery
Data
PayPal
Finance
Google Ads
Advertising
Meta Ads
Advertising
TikTok Ads
Advertising
LinkedIn Ads
Advertising
Microsoft Advertising
Advertising
GA4
Analytics
Google Search Console
Analytics
Shopify
Commerce
WooCommerce
Commerce
Stripe
Commerce
HubSpot
CRM
Salesforce
CRM
Pipedrive
CRM
Mailchimp
Customer
Zendesk
Customer
Xero
Finance
QuickBooks
Finance
Snowflake
Data
BigQuery
Data
PayPal
Finance
Advertising · Analytics · Commerce · CRM · Customer · Finance · Data · Business Data
Nexoryx Intelligence Ecosystem
Intelligence built for every part of your business.
Specialised products for the decisions your teams make every day — connected through one intelligence ecosystem.
Workforce Intelligence
Nexflow
Move beyond spreadsheet rotas with smarter workforce scheduling, staffing visibility and operational planning.
- Rota
- Scheduling
- Labour
- Workforce
Finance Operations Intelligence
Nexfin AP AR
Bring AP, AR and cash-flow operations into one clearer view so finance teams can identify exceptions and priorities faster.
- AP
- AR
- Cash Flow
- Finance Ops
Revenue & Pipeline Intelligence
Sales Intelligence
Understand pipeline movement, sales performance and revenue opportunities with intelligence designed for faster commercial decisions.
- Pipeline
- Revenue
- Performance
- Opportunities
More Nexoryx One intelligence
Intelligence across the wider business — built on the same decision intelligence platform.
One Intelligence Layer
From fragmented systems to connected decisions.
Each Nexoryx product reads its own part of the business. Nexoryx One brings specialised intelligence across marketing, workforce, finance and sales into one product ecosystem — helping teams move from fragmented tools toward clearer, more connected decisions.
- Marketing
- Workforce
- Finance
- Sales
- Operations
Nexoryx OneDecision intelligence layer01
Understand
See what is happening across every connected part of the business.
02
Explain
Trace why a campaign, rota, balance or pipeline changed.
03
Predict
Compare what may happen next before committing to a change.
04
Act
Prioritise the next action — and the team that should take it.
Dashboards tell you what happened.
Nexoryx tells you why — and what to do about it.
This is decision intelligence: Nexoryx is designed to bring your marketing, revenue and customer data together, detect when something meaningful changes, explain the root cause and recommend what to do next — instead of leaving that interpretation to you.
Traditional Analytics
Revenue£334.2k ↓11.4%
ROAS3.1× ↓18.4%
CPA£38.40 ↑22.3%
Numbers moved. No explanation of why, and no next step.
Nexoryx One
Revenue is declining.
Root cause
Checkout conversion dropped after a payment issue while paid social spend increased.
Recommended action
Fix checkout issue before increasing acquisition spend.
Estimated opportunity
+£29K
Confidence91%
From fragmented data to business decisions.
01
Connect
Bring your business data together.
AdsAnalyticsEcommerceCRMRevenueCustomerSEO
Stage 01 · Connect
LiveAdsAnalyticsEcommerceCRMRevenueCustomerSEO
Nexoryx One
02
Detect
Nexoryx continuously watches performance.
AnomaliesOpportunitiesRisksTrendsBudget inefficiencies
Stage 02 · Detect
LiveAnomaly detected
Checkout conversion dropped 17% in the last 48 hours.
AnomaliesOpportunitiesRisksTrendsBudget inefficiencies
03
Understand
AI investigates the cause — not just the symptom.
Stage 03 · Understand
LiveSurface-level metric
Revenue ↓12%
Nexoryx explanation
Revenue declined primarily because checkout conversion fell 17%, despite traffic increasing 8%.
04
Decide
Each recommendation contains an action, reason, expected impact, confidence and priority.
ActionReasonExpected ImpactConfidencePriority
Stage 04 · Decide
LiveHigh priority
Confidence91%
Investigate payment flow before increasing acquisition spend.
Reason
Checkout conversion ↓17%
Expected impact
+£29K
05
Act
Turn decisions into motion, with your team in control.
Increase BudgetPause CampaignCreate TaskNotify TeamUpdate CRMLaunch Workflow
Stage 05 · Act
LiveReady to execute:
Increase BudgetPause CampaignCreate TaskNotify TeamUpdate CRMLaunch Workflow
Every action is approved by your team — Nexoryx assists, it doesn't replace you.
Stage 01 · Connect
LiveAdsAnalyticsEcommerceCRMRevenueCustomerSEO
Nexoryx One
Meet your AI Decision Center
One place for the decisions that matter most.
AI Decision Center
LiveShift £3,500 from underperforming campaign.
Reallocating spend from Campaign C to Campaign A is projected to lift monthly contribution.
Potential upside
+£8,500/mo
Confidence91%
Don't just detect the problem.
Find the cause.
Impact
Revenue ↓11.4%
Signal
Checkout conversions ↓17%
Root cause
Payment completion rate deteriorated
Business impact
Estimated £29K revenue opportunity
Action
Investigate payment flow before increasing acquisition budget.
Captain AI
Ask your business, not your dashboards.
Captain AI is the conversational interface to Nexoryx One — helping your teams explore performance, understand what changed and surface the next actions worth taking.
Try asking
Captain AI
LiveOne question → multiple systems analysed → one business answer.
See the impact before making the decision.
Current Plan£380K
+20% Google Budget£407K
Reallocate to Meta£421K
Your Monday morning — without six dashboards.
Executive Briefing
LiveGood morning. Here's what changed.
0
Business Health
out of 100
Revenue↑ 12%
Marketing ROI↑ 8%
Pipeline↓ 6%
Customer retention↑ 3%
AI identified
£8,400/week potentially inefficient spend
High-LTV segment conversion increased 21%
Pipeline velocity slowing
Today's priorities
1Reallocate £3,500 campaign budget.
Potential impact
+£8.5K/month
2Investigate checkout decline.
Revenue at risk
£21K
3Reactivate dormant high-LTV customers.
Potential
+£14K
From recommendations to action.
Nexoryx is an intelligent operating layer that assists your team — every action is reviewed before it runs.
Recommendation workflow
LiveNexoryx detected: paid search CPA increased 34%.
Intelligence that learns from outcomes.
A future capability: Nexoryx will compare predicted impact against actual results and improve subsequent recommendations.
Data
AI
Recommendation
Action
Outcome
Learning
Recommendation
Increase paid social budget by £500/day.
Predicted
+£18K
Actual
+£16.7K
Prediction accuracy92.7%
One business question.
Multiple intelligence layers.
A demonstration of how Nexoryx One works as one platform.
Question
Why did profit decline this month?
Marketing Intelligence
Acquisition cost
↑12%
Sales Intelligence
Conversion rate
↓5%
Workforce Intelligence
Labour cost
↑9%
Operations Intelligence
Fulfilment cost
↑7%
Financial Intelligence
Margin impact
Identified
Captain AI
The largest controllable contributor is acquisition efficiency, followed by labour cost. Prioritise campaign reallocation before broader cost reduction.
Analysing 5 connected intelligence layers…
Your tools finally work as one intelligence system.
Advertising
Analytics
Commerce
CRM
Customer
Finance
Data
Business Data
Shown connectors are in development. We'll mark each one Available or Beta here the moment it ships — see Integrations for current status.
Go beyond reporting.
| Capability | Traditional Dashboards | AI Analytics | Nexoryx One |
|---|---|---|---|
| Unified data | Limited | Supported | Supported |
| Dashboards | Supported | Supported | Supported |
| AI summaries | Not typical | Supported | Supported |
| Anomaly detection | Not typical | Limited | Supported |
| Root-cause analysis | Not typical | Not typical | Supported |
| Prioritised decisions | Not typical | Not typical | Supported |
| Expected impact | Not typical | Not typical | Supported |
| Confidence scoring | Not typical | Limited | Supported |
| Scenario modelling | Not typical | Not typical | Supported |
| Action workflows | Not typical | Not typical | Supported |
| Outcome learning | Not typical | Not typical | Roadmap |
See Nexoryx in action
From performance change to the next best action.
See how Nexoryx detects what changed, investigates why it happened and turns the result into a prioritised business decision.
Revenue declined 11.4%.
Nexoryx Decision Intelligence
LiveRevenue
£334.2k↓11.4%
Performance change detected
Investigating performance change…
Built for enterprise trust.
Secure data connections
Data is transferred over encrypted connections to every source you connect.
Encrypted credentials
Access tokens and credentials are encrypted at rest, never stored in plain text.
Role-based access
Control who on your team can view, approve or act on recommendations.
Privacy-focused architecture
Data is used to power your business intelligence — not sold or shared.
Responsible AI
Recommendations show their reasoning and confidence, not just an answer.
Human approval for actions
Nexoryx recommends. Your team decides. Nothing executes without approval.
Questions about Nexoryx One
Nexoryx One is an AI decision intelligence platform. It brings specialised intelligence products for marketing, workforce, finance operations, sales and operations into one product ecosystem, so teams can understand what is happening, why it matters and what to do next.
Decision intelligence software uses business data to support decisions rather than only report on them. It detects meaningful changes, explains the likely cause and recommends what to do next — the step beyond dashboards and traditional business intelligence.
Four live products — Marketing Hub for marketing intelligence, Nexflow for workforce scheduling and rota management, Nexfin AP AR for finance operations intelligence, and Sales Intelligence for revenue and pipeline intelligence — alongside business, operations, booking and hospitality intelligence.
Growing businesses and the teams inside them — marketing and growth, sales and revenue, finance operations, operations and workforce planning — plus the leadership teams who need one clear view across all of them.
Dashboards and BI tools show what happened and leave the interpretation to you. Nexoryx One is designed to do more of that work: flag the changes that matter, explain what is behind them and put a recommended next action in front of the team.
Explore any of the live products directly from the product menu, or book a demo and the Nexoryx One team will walk through the products most relevant to your business.
Your business has enough dashboards.
Give it an intelligence layer.